Healthcare Market Research: Markets Served
Healthcare Data Solutions has been serving clients in a variety of segments within the increasingly competitive healthcare industry with accurate, comprehensive, and up-to-date information for the last five years. The invaluable insight and direction that HDS' healthcare marketing products and data services provide allows clients to efficiently reach organizational goals like target potential customers, validate physicians and manage large data sets with pinpoint accuracy. In addition, products like EmailPRO and our Prescriber Validation Service offer marketers and pharmacies innovative data solutions to some of their greatest challenges.
HDS serves many diverse markets including:
Pharmaceuticals
Pharma marketers can contact key decision-makers, from Doctors and Dentists to Nurse Practitioners and Physician Assistants, with HDS' comprehensive line of medical marketing databases. HDS' EmailPRO Email Database is a cost efficient method to reach key prescriber decision makers. In addition, with the impending federalization of the “Sunshine Act” on the horizon, pharmaceutical companies are turning to HDS to clean and enhance their customer master to accurately track aggregate spend.
Pharmacy Services
Chain pharmacies are increasingly using HDS' prescriber verification services. Our accurate and comprehensive database of prescribers offers pharmacists a quick and accurate way to verify the prescriber’s license status, expiration dates, sanction data and other relevant data points. Real time validation services save Pharmacies and Pharmacists time and money in claw backs, fines and other penalties.
Medical Device
In addition to reaching out directly to providers in targeted specialties, medical device manufacturers use HDS' healthcare information solutions to clean and enhance their customer master to accurately track aggregate spend , making compliance with state and federal regulations quick and easy.
Medical and Dental Manufacturers/Distributors
Our comprehensive databases of doctors at their practice location(s), dentists and dental offices and hospitals, ensure that you’ll be able to reach potential customers as efficiently as possible.
Interactive Agencies
Digital marketing agencies who specialize in the healthcare field use EmailPRO to target and convert potential clients via accurate and cost efficient email marketing campaigns.
Insurance
When seeking to expand their reach among providers, insurance companies look to HDS' comprehensive databases to identify and contact providers in a variety of settings. HDS can also screen and track providers for sanctions, unusual prescribing habits and license expirations.
Publishers
Publishers specializing in medical texts and periodicals have seen increased sales by utilizing HDS healthcare information products including EmailPRO.
Practice Management
Increase the reach of your practice management software with the in-depth and up-to-date information in HDS' comprehensive group practice databases. Reach key office management contacts with our comprehensive and accurate data sets.
Continuing Medical Education
PrescriberPRO will direct you to Doctors, Dentists, Nurse Practitioners, and Physician Assistants where they work or at home.
Electronic Medical Records Software
The electronic medical records industry is growing at an exponential rate. HDS' healthcare databases can tell you which organizations have implemented EMR software already and which you should target so that your efforts are efficient and effective.
For more information on how your healthcare marketing organization can benefit from HDS products, contact Healthcare Data Solutions today.
