March 10, 2008
HDS announces funding and additions to Executive Staff and Board of Directors

Foothill Ranch, CA  – March, 10, 2008 Healthcare Data Solutions (HDS) today announced that it has completed raising its first round of institutional capital led by Sopris Capital Associates. Funds will be used for product development, additional hiring, and accelerated sales and marketing activities. New additions to HDS’ board include Jon Kaiden and William B. Horne of Sopris. Charles W. Stryker, CEO of the Venture Development Center, and a highly respected veteran of the direct marketing industry is also joining HDS in an advisory capacity.  J. Peter Bardwick, a founding investor and member of HDS’ board, assisted the company in obtaining financing. 

HDS has also hired veteran information services executive Albert Chang as Vice President of Operations. In this capacity, he will assume responsibility for marketing, planning, strategy, and business development. Most recently, Mr. Chang was Vice President of Data Quality Management at Experian with overall responsibilities for their commercial data assets. In this role, he developed analytically-driven data acquisition and data management strategies that improved overall data quality. In addition, he successfully filed patents for a new data verification methodology and data product. Previously, Mr. Chang was a Vice President at JPMorganChase, where he successfully led the development and implementation of their commercial card prospect database and developed marketing strategies for a number of card products. His experience also includes managing marketing campaigns for Bank One and First USA Bank.

Tim Slevin, HDS Chair and CEO stated “We are thrilled to have the support of a sophisticated investor who is well known in healthcare and specializes in our industry. Sopris’ investment confirms the value of our hard work over the past year. During 2007 we increased revenues significantly over the previous year, added dozens of customers, and hired industry veterans in both technology and sales.” Mr. Slevin continued, “This is a transitional period in the industry and we believe that we are now positioned to deliver the highest quality data and take advantage of significant growth opportunities as they arise.” Andrew M. Paul, Managing Member of Sopris Capital added “We are excited about working with Tim and the HDS team. Customer acceptance of HDS’ products and services has been excellent thus far and we expect these trends to accelerate.”